The website is the first thing that anyone notices, and it better be good. If a website looks repulsive, chances are it won’t take people 2 seconds to hit the back button which will affect the website’s performance in a bad way. More often than not website owners and website designers have different opinions on how a website should look, but it’s important for people to be on the same page. People can also get tips to hire a web designing service to enhance the beauty of their website.
All your efforts should be aimed towards making the time that customers and search engines spend crawling through your website is worth it. To make sure that happens, take a look at the 5 tips that we are providing you with.
Mind the User Experience
The first and the foremost thing that you should be worried about is the experience that people are visiting your website will have. Think hard about what sort of experience you would like people visiting your website to have. To a great extent, this will be involved with sort of website you are building.
Whether it’s a news site of an e-commerce site, the design will go accordingly. Depending on the design of the website, your audience will flow. Know where you want your customer to navigate to.
Manage Images That You End Up Using
You must use HD pictures for the sake of your customers, and there must be proper credit as to where the picture was taken from and what it means. Now coming to search engines, unlike people who can see the pictures, search engines have bots that only read.
Therefore make sure to name the pictures properly, fill in the captions and alt texts. And remember one of the biggest reasons websites don’t load is because of the size of the pictures that tend to make the pages heavy. Make sure you compress the pictures.
Don’t Forget the Niche
While creating the website, at all times, you will have to remember what the niche is about. Let’s not lose sight of that and the reason we are mentioning it is that, it’s often easy to lose sight of the niche. That way the search engines will know that you want to attract only a specific type of visitors and so that when someone visits your site, they know they are exactly in the site that they ought to be in. If they like what they see, it’s likely that they are going to return again.
Mind the Security of Your Site
One of the things that are causing a lot of debate these days are the SSL certificate. Several industry experts have found that some of the top ranking sites online have SSL certificate and perhaps it’s necessary to get it in order to rank. Others of course disagree. You can choose whatever you want to believe, but it’s important to note that whether you want an SSL certificate or not if you have an e-commerce you will need to get one certificate and make sure that transactions are done smoothly and without risk.
What Does Your Target Audience Want?
Ask yourself that and when ou has an answer, make sure they get what they want immediately. Put up links and pop-ups if you need but give your consumers what they want fast. Do surveys or take a wild guess, sometimes consumers might not know what they want. Whatever you do, do it for the people who’ll be visiting your site.
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